Good design starts with understanding the problem.

I’m a graphic designer with over 18 years of experience creating thoughtful, effective design. From logo design and branding through to print and digital experiences, I help turn ideas and complex problems into clear, considered solutions.

Marikaiu

Logo design for Marikaiu, an independent online bookseller and collector, creating a distinctive visual identity that reflects a love of books while giving the brand a simple, recognisable and memorable presence.

Tedology

Working closely with Tedology from the creation of the initial logo through to the development of the complete brand, I designed this book to encourage childcare professionals to engage with and make the most of the Tedology toy.

Moonsand

Logo design for Moonsand, cleverly combining the letters with a simple graphic element to depict a plane flying in front of the moon, creating a distinctive and memorable identity inspired by travel.

Deck of Emotions

Design and development of Tedology’s Deck of Emotions, a colourful set of illustrated activity cards created to help children recognise, understand and communicate their emotions in an engaging and approachable way.

Monkey Bar

Logo design for Monkey Bar, playfully combining the shape of a beer glass with frothy bubbles that form the head of a monkey, creating a bold and memorable identity with a clever visual twist.

Kendall & Godwin

Logotype design for Kendall & Godwin Estate Agents, combining elegant typography with a carefully considered layout to create a refined, confident identity with a contemporary yet established feel.

Platinum Care

Logo design for Platinum Care, bringing the initials ‘P’ and ‘C’ together to form a heart, creating a simple and meaningful identity that reflects the company’s focus on care, support and people.

Evadare

Logo design for Evadare, incorporating the familiar emergency exit figure escaping through one of the letters to create a clever visual connection with the brand’s escape room experience.

Wayne Oliver

Logo design for Wayne Oliver Plumbing & Heating, cleverly using the ‘W’ to form a flame while the surrounding ‘O’ brings the elements together, creating a distinctive identity that reflects the heating industry.